In this video, I’m talking to you about creating an effective content strategy. The Content marketing institute digital content marketing stats show that 72% of marketers say content marketing increases engagement. And in Hubspot’s 2020 Annual Marketing report says 70% of marketers are actively investing in content marketing. My hope is that these two statistics […]
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The Difference Between Content Marketing and a Content Strategy
I’m here talking you today in this video about the difference between content marketing and a content strategy…and why you need both! Here’s what I am covering: – What is content marketing. – What is a content strategy. – Why you need them both and how they work together to build your business. I […]
How to Create Content with a Purpose
In this video I share how to create content with a purpose…and that purpose is to attract ideal leads and customers into your coaching practice. I break it all down into the types of content you need to be creating and when so that you know what type of content you should be creating if […]
Video: Why Creating Less Content is Better
I don’t know about you, but I’ve heard this many times over…you’ve got to create content every single day to get noticed in the sea of noise online. My advice is the opposite: CREATE LESS CONTENT. In this video, I cover: + The 3 steps to creating smarter, transformational content. + Why simply creating more […]
3 Essential Ingredients of Great Content
What are the 3 essential ingredients of great content? Before you dive in or click off…I want you to know that what I share in the short video below is universal, whether you write content for your blog, shoot videos or have a podcast. Anything and everything you create must have the 3 essential […]
A Few of My Favorite Productivity Boosters
One goal that always comes up on my list each year is to be more focused and find ways improve my productivity. My team and I work with a number of different clients so keeping my to do list up to date and staying on top of projects and tasks is one of the most […]