Why AI Isn’t a Vending Machine (And How to Actually Use It)

Why AI Keeps Giving You Mediocre Answers (And How to Fix It With One Mindset Shift) You type a prompt into ChatGPT. Hit enter. Read the response. And immediately think—”This is… not it.” So you try again. Different wording. Maybe more specific. You get another answer that’s technically correct but still feels flat. Generic. Not […]
How to Build Your Own AI Content Creation Team (Without Hiring Anyone)

How I Built an AI Content Team That Sounds Exactly Like Me What if you could hand off every part of your content creation—from research to repurposing—to an AI team that sounds exactly like you? If that sounds like a dream, I’ve got news for you. I just built it. See, most coaches and course […]
How I Reclaimed 15+ Hours Weekly Without Hiring Anyone (And You Can Too)

TL;DR: I built three AI assistants that handle my client deliverables, course creation, and weekly newsletters—giving me back over 15 hours a week. No team required. No outsourcing headaches. Just smart automation that actually sounds like me. But here’s what most people miss: → You’re probably already creating the content you need—it’s just buried in […]
How to Feel Confident on Camera: Why Your AI Script Isn’t the Problem

You’ve done everything right. ChatGPT wrote you the perfect script. Your lighting is dialed in. You know exactly what you want to say. But the second that camera turns on, something shifts. Your throat gets tight. Your voice sounds flat. You forget your lines, or worse—you stop mid-sentence because it just doesn’t feel like you. […]
Why Your AI Content Still Sounds Robotic (And It’s Not Your Prompts)

If you’re wondering why your AI content still feels robotic, here’s the truth… Better prompts won’t fix generic AI content. The real difference? Training your AI assistant to actually know your voice. I ran the same transcript through both an untrained Claude chat and my trained Claude Project. The untrained version was stuffed with “let’s […]
How I Created Three Course Bonuses in 10 Minutes (And Why Most Creators Are Doing AI Content Wrong)

Behind the Scenes of Training an AI Assistant for Content Creation (I Created 3 Course Bonuses in Under 10 Minutes) Last week, one of my clients came to me in full panic mode. They’d launched their course seven months ago, students were asking questions, and that’s when they realized—the three bonuses promised on the sales […]
Why AI Prompting Keeps You Trapped in a Faster Hamster Wheel (And What Actually Replaces You)

Here’s what nobody talks about: if you’re still manually prompting AI for each piece of content, you haven’t actually solved your content creation problem. You’ve just made yourself a faster content hamster. I see this constantly with the coaches and creators I work with. They’re excited because they can now write a blog post in […]
Does Your AI Content Sounds Generic? Use This Simple Training Method

Does Your AI Content Sounds Generic ( The One Thing That Fixes It) Last Saturday, coffee cup in hand, I was listening to one of my mentors when she said something that made me literally pause mid-sip: “AI is just a yes person. It’ll give you whatever answer you want, but only as good as […]
How I Turned One Coaching Call Into a Month of Content (In 30 Minutes)

Last week I shared how I stopped trying to be an AI expert and started working with trained agents instead. Several people wrote back and said, “Kristen, I love this, but what does that actually look like day-to-day?” So today I’m pulling back the curtain on a real moment. I’m going to share exactly how […]
The Unpolished Truth: Why Your “Perfect” Content Is Actually Pushing Clients Away

Ever feel like you’re pouring your heart and soul into content—optimizing every hook, perfecting every thumbnail, tweaking every call to action—only to see it fall flat? You’re not alone. Most of us, myself included, have been taught that clean, polished content is the holy grail of conversion. We obsess over structure, clarity, lighting, and those […]