Everyone Thinks AI is a Productivity Hack. It’s Not. (Here’s What It Actually Is)
I used to think ROI on AI meant “cool, it wrote my email in 30 seconds instead of 5 minutes.” That’s not ROI. That’s a party trick. Real ROI looks like this: My client Tasha was drowning. Her VA was overwhelmed. Her marketing sat in limbo waiting for her review. She was seriously considering hiring […]
Scale With AI Instead of Hiring (How to Build Capacity Without More People)
Why You Should Hire AI Before You Hire People (And How to Do It Right) You’ve hit a ceiling. Content is barely getting out the door. Client questions are piling up. You’re working 50+ hour weeks and can’t take on more. So you start thinking—I need to hire someone. A content manager who can write […]
Why Hiring More People Won’t Fix Your Business (But AI + Systems Will)
Why Hiring More People Won’t Fix Your Business (And What Actually Will) Let me guess—you’re thinking if you could just find the right person, everything would finally run smoothly. One more VA who really gets it. A content manager who can take that off your plate. Someone to handle client questions so you don’t have […]
Why AI Isn’t a Vending Machine (And How to Actually Use It)
Why AI Keeps Giving You Mediocre Answers (And How to Fix It With One Mindset Shift) You type a prompt into ChatGPT. Hit enter. Read the response. And immediately think—”This is… not it.” So you try again. Different wording. Maybe more specific. You get another answer that’s technically correct but still feels flat. Generic. Not […]
Why Your Team Still Needs You For Everything (And How AI Actually Fixes This)
You’ve got a VA. Maybe even a small team. But every piece of content still goes through you. Every client question waits for your answer. Your team sends you Slack messages asking what to do next, and you’re thinking—why did I hire people if I’m still doing everything? Here’s the part no one talks about: […]
How I Replaced My Project Manager with an AI Agent (And Cut Documentation Time by 90%)
I recently replaced my project manager with a Claude AI agent that documents my processes, creates SOPs, and assigns tasks to my team—all in about 5 minutes instead of over an hour. This AI agent costs me $20/month and understands my business better than any human project manager I’ve worked with because I trained it […]
You Can’t Afford NOT to Hire a Team (But Your Team Should Be AI, Not Humans)
You Can’t Afford NOT to Hire a Team (But Your Team Should Be AI, Not Humans) I had coffee with a friend last month. She started her business a few years ago Similar niche, similar audience, similar talent level. Back then we were both working too many hours. Both talking about “when we can afford […]
How to Build Your Own AI Content Creation Team (Without Hiring Anyone)
How I Built an AI Content Team That Sounds Exactly Like Me What if you could hand off every part of your content creation—from research to repurposing—to an AI team that sounds exactly like you? If that sounds like a dream, I’ve got news for you. I just built it. See, most coaches and course […]
How to Add AI Team Members Into Your Business Without Drowning in Tech Overwhelm
It is possible to add AI team members without drowning in Tech overwhelm? I recently had someone who was newer to using AI in their business ask me this questions. Here’s what I said: If you’re making 5-6 figures but spending all your time on delivery and admin instead of growing your business, three specific […]
How I Created Three Course Bonuses in 10 Minutes (And Why Most Creators Are Doing AI Content Wrong)
Behind the Scenes of Training an AI Assistant for Content Creation (I Created 3 Course Bonuses in Under 10 Minutes) Last week, one of my clients came to me in full panic mode. They’d launched their course seven months ago, students were asking questions, and that’s when they realized—the three bonuses promised on the sales […]