2 Important Pages Every Website Needs

You might think that the most important page that your website needs is a landing page…and yes I would agree with you.

However, there are 2 important blog pages that most digital CEO’s and online business owners overlook:

1. A Privacy Page

2. A Disclosure Page

Visitors to your website have a right to know how you are using their information and if you are making money using affiliate links.  So just how do you create those pages?

In this post I’m going to walk you through step-by-step how to set up each of these important blog pages…and it is so easy you can do it in less than 30 minutes.

But first here’s the reason’s why you need them even if you aren’t promoting other people’s products with affiliate links:

Reason 1: It’s required by law if you collect personal information from users

If you are list building then you want to have these pages on your site.

Reason 2: Third-party services you may use require it.

If you are using Google Adwords or Analytics,  you must include a Privacy Policy that informs visitors about your use of them.

Reason 3: Your visitors want to make sure you care about their privacy.

It shows that you can be trusted, especially before handing over their private information, such as their email address when signing up for a freebie.

How to set up a privacy policy page

Are you collecting email addresses, and/or using cookies on your site?  Then you’ll want this essential page that informs your visitors what type of information you collect and what you do or not do with their information.

Step 1:  Create your privacy page on your website

1. Log in and click on pages then add new

2. At the top type in the name of your page:  Privacy Policy.

3. Use this free online privacy policy generator to quickly get a copy for your page:  https://www.freeprivacypolicy.com/ . It only takes a few minutes to fill in the information so it is customized to your business. 

4. Perform a bit of on-page SEO to make it more keyword friendly using this guide here:

5. Once your page copy is generated, just copy and paste in your information to the page

6. Click publish.

Step 2:  Add your Privacy Policy Page to Your Navigation Menu

Then add your page to the bottom menu of your site by going to appearance, then menus and select your bottom menu, add your page, and click “save”.

Need ideas to help you create your privacy policy page?  Check out my privacy policy page.

How to Set Up a Disclosure Page

You need a disclosure page on your website if you make any money on your website from other businesses.   You are required by law to disclose that you make money on your website.

Here’s a couple of examples:  you receive a free product in exchange for a link or mention, you must disclose that. If you use affiliate links on your website, you must have a disclosure policy in place.

Step 1:  Create your disclosure page on your website

1. Log in and click on pages then add new.
2. At the top type in the name of your page:  Disclosure Policy.
3. Use this free online disclosure policy generator to quickly get a copy for your page:  https://www.freeprivacypolicy.com/ . It only takes a few minutes to fill in the information so it is customized to your business. 
4. Perform a bit of on-page SEO to make it more keyword-friendly using this guide here:
5. Once your page copy is generated, just copy and paste your information to the page
6. Click publish.
   
   

Step 2:  Add your Disclosure Policy Page to Your Navigation Menu

Then add your page to the bottom menu of your site by going to appearance, then menus and select your bottom menu, add your page, and click “save”.

Need ideas to help you create your Disclosure Policy blog page?  Check out my disclosure policy page.

Sometimes, just having a disclosure policy blog page may not be enough. 

If you write full sponsored posts about a company or product that you are endorsing, its a good idea for you to disclose at the bottom of the post that the post was sponsored, or that “this post is sponsored content” and don’t forget to let your readers know that all opinions are your own.  

I like to let them know that I’ve tested out the product myself and have used it and recommend only products I’ve personally tried.

Remember those free products or software definitely count as sponsored content.

Anytime you’ve received something in exchange for a post or mention…you are required to fully disclose that information.

Make sure you’ve got your bases covered with your privacy and disclosure pages.