the difference between content marketing and a content strategy

The Difference Between Content Marketing and a Content Strategy

Picture of Kristen Poborsky AI Business Strategist & Architect

Kristen Poborsky AI Business Strategist & Architect

Kristen Poborsky is an AI business architect and strategist who builds custom AI business teams for coaches, consultants and course creators, trained on their voice, judgment and systems, so they can scale and grow without hiring or working more hours.

40 years fixing businesses. Systems design at Microsoft. Ran a $300M retail division. MBA in finance. Runs her own business 10 to 2, year-round.

Not sure where your gap is? Take the free 2-Minute AI Business Audit or the AI Org Chart Gap Check.

I’m here talking to you today in this video about the difference between content marketing and a content strategy…and why you need both!

Here’s what I am covering:

  1.  – What is content marketing.
  2.  – What is a content strategy.
  3.  – Why you need them both and how they work together to build your business.


I also give you a few examples of how they work and how to get started building a content strategy that fuels your content marketing.

Your content strategy + your content marketing work together to in tandem to grow your business.
 


The Content Creator’s Roadmap

When done right and consistently your content’s job is to grow your business is easy.

To help you out I’ve created a guide called the content creators roadmap that will walk you through the steps to create profitable content

content creator roadmap
CLICK HERE TO GET STARTED!

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